Google has recently expanded its college searching ability. Most notably, a new tool was added that will assist users searching for US schools, where they will be able to search based on applicable fields of study, as well as location.
The Google college searching functions will be available on both the computer and mobile versions of the search engine. Users will also be able to combine searchers, which will allow users to get detailed information about the schools in a selected area. The new education-related search functions will also provide information, like graduate success from an institution. Users will also be able to access acceptance rates and other information.
Previously the function was only available for four-year programs, however, now two-year programs will be included in the new capabilities.
Education-Based Search Engine Features
Google Has Expanded Its College Searching Function
Trend Themes
1. Expanded College Searching - Disruptive innovation opportunity: Develop a comprehensive college search platform that includes not only US schools but also international institutions.
2. Search by Fields of Study - Disruptive innovation opportunity: Create a specialized search engine that allows users to search for colleges based on specific fields of study, catering to niche career paths.
3. Mobile-friendly College Search - Disruptive innovation opportunity: Build a mobile app that offers a seamless college search experience, making it convenient for students on-the-go.
Industry Implications
1. Higher Education - Disruptive innovation opportunity: Develop online learning platforms that integrate with college search engines, offering a streamlined path for students to find and enroll in relevant courses.
2. Edtech - Disruptive innovation opportunity: Create AI-powered educational tools that leverage college search data to provide personalized recommendations and career guidance for students.
3. Software Development - Disruptive innovation opportunity: Design intuitive and user-friendly interfaces for college search engines, enhancing the overall user experience and improving information accessibility.