The latest Cold Stone Creamery spring menu has been unveiled by the brand ahead of the warm weather to get consumers excited about the upcoming season. The menu includes a number of newly created options that incorporate returning ice creams along with familiar mix-ins that focus on candy bars. The options include the No Limit to the Reese’s Creation, Reese’s Take 5 Peanut Butter Pretzel Blast, Reese’s Take 5 Peanut Butter Ice Cream Cups novelty and the Campfire Classic Creation.
The latest Cold Stone Creamery spring menu is being launched ahead of spring and will be available through May 16, 2023. The menu incorporates several familiar flavors that are are to catch the attention of consumers of all ages as we head into the warm weather.
Candy Bar-Themed Frozen Treats
The Cold Stone Creamery Spring Menu Includes Familiar Mix-Ins
Trend Themes
1. Candy Bar-inspired Frozen Treats - There is an opportunity for confectionery companies to partner with ice cream brands to create unique candy-inspired frozen treats.
2. Mix-ins - A disruptive innovation opportunity exists for ice cream brands to introduce customizable mix-in options to their menus, allowing customers to create unique flavor combinations.
3. Limited-time Menus - There is potential for restaurants and food retailers to create excitement and increase sales by offering seasonal limited-time menus that feature festive flavors and themes.
Industry Implications
1. Ice Cream - Ice cream brands can explore new partnerships and creative mix-in options to create exciting limited-time menus for their customers.
2. Confectionery - Confectionery companies can collaborate with ice cream brands to create candy bar-inspired frozen treats that will appeal to consumers of all ages.
3. Food Retail - Food retailers can create a sense of urgency and boost sales by offering themed and seasonal menus that cater to consumer demand for new and unique flavors.