The Colcci Fall/Winter 2014 runway presentation took to the stage during São Paulo Fashion Week. Showcasing a mix of collegiate and athletically-themed garments, this elegant menswear show embodied a sophisticated air.
Reviving 90s-inspired urban attire, the Colcci Fall/Winter 2014 collection brought forth leather-sleeved varsity jackets, pin-striped suit sets and oversized rain gear garments that were both wearable and fashion-forward.
The menswear line appealed to a sensible male consumer with a flair for both fashion and comfort. Whether worn to school, work or to the gym, these debonaire ensembles were reminiscent of a retro Ivy League aesthetic seen through its impeccable tailoring accents and rich material combinations that left an audience of stylish spectators in awe of its range of contemporary prep pieces.
Rugged Varsity Runways
The Colcci Fall/Winter 2014 Collection is Athletics-Inspired
Trend Themes
1. Urban Revival - Opportunity to bring back 90s-inspired urban attire with a modern twist.
2. Athletic Elegance - Designing athletically-themed garments that combine comfort and style for a sophisticated look.
3. Contemporary Prep - Creating menswear that embodies a modern take on classic Ivy League aesthetic with impeccable tailoring and material combinations.
Industry Implications
1. Fashion Apparel - The fashion industry can incorporate urban-inspired designs and athletically-themed garments into their menswear collections.
2. Sports Apparel - Opportunity to create athletic-inspired clothing that can be worn beyond the gym, appealing to both fashion-conscious and active consumers.
3. Retail - Retailers can tap into the market of contemporary prep fashion by offering a range of stylish and well-tailored menswear pieces.