At Luxe Pack Los Angeles, Chromavis Fareva presented an innovation called Snowglobe, a lip product in a unique stick format. The patented rigid structure combines liquid and solid textures in a single transparent ball and has the ability to incorporate three different types of liquid core: a fluid hybrid core infused with water-soluble actives, a liquid gloss or an anhydrous liquid lipstick.
This first-of-its-kind product in a stick format captivates with a shimmery liquid core inspired by the beauty and movement of snow globes.
Chromavis Fareva's Snowglobe was recognized with the Coup de Coeur award from the MakeUp in Los Angeles Innovation Awards in the formulation category, and it signals that consumers are looking for more dynamism from standard beauty products.
Snowglobe-Inspired Lipsticks
Chromavis Fareva's Snowglobe Has a Shimmery Liquid Core
Trend Themes
1. Lipstick-innovations-with-hybrid-core - The development of hybrid cores in lipsticks with unique structures capable of incorporating water soluble actives provides disruptive innovation opportunities in the beauty industry.
2. Multi-core-lipsticks-with-shimmery-liquid - The incorporation of three different types of liquid core, including shimmery liquid, in a single transparent ball structure provides disruptive innovation opportunities in the lipstick industry.
3. Stick-format-lip-products-with-liquid-core - The creation of stick format lip products with liquid cores combining liquid and solid textures provides disruptive innovation opportunities in the cosmetics industry.
Industry Implications
1. Cosmetics-manufacturing - Cosmetic manufacturers can leverage Snowglobe-inspired lipstick innovations to create more unique products with different liquid core options to attract consumers.
2. Beauty-product-marketing - Beauty product marketers can use Snowglobe-inspired lipstick innovations to attract consumers looking for more dynamism from standard beauty products.
3. Lipstick-product-development - Lipstick product developers can explore the development of unique structures with liquid cores and hybrid cores in a stick format to create more innovative products for the beauty industry.