The Sweet & Spicy Korean Chopped Salad Kit is a new product creation from Ready Pac Foods that responds to the rising popularity of food kits as consumers seek out convenient ways to enjoy fresh meals.
The salad comes in bags that are packed with red and Napa cabbage, romaine lettuce, black sesame seeds, brown rice and a Gochujang sauce. The flavor of the salad has been influenced heavily by Korean cuisine to offer a different take on fresh ingredients and offer a healthy way to enjoy unexpected flavors.
The Sweet & Spicy Korean Chopped Salad Kit is inexpensively priced and is set to be available at a number of US retailers soon including Target in the spring. The see-through nature of the salad packaging conveys the freshness to the consumer and eliminates the disconnection that can sometimes be formed when browsing prepackaged foods.
Korean Cuisine-Inspired Salads
The Sweet & Spicy Korean Chopped Salad Kit is Quick to Prepare
Trend Themes
1. Food Kits - The rising popularity of food kits presents an opportunity to market pre-packaged salads that are quick to prepare and offer fresh ingredients in unique flavor combinations.
2. Korean-inspired Cuisine - Korean cuisine-inspired salads offer consumers the opportunity to enjoy unexpected flavor combinations and different takes on fresh ingredients.
3. Transparent Packaging - See-through packaging conveys freshness to the consumer and eliminates the disconnection that can sometimes be formed when browsing prepackaged foods.
Industry Implications
1. Food Manufacturing - Food manufacturers can capitalize on the popularity of food kits to create pre-packaged salads that contain unique flavor combinations and are quick to prepare.
2. Retail - Retailers can offer a new range of salad kits that incorporate different cultural cuisines and flavors to meet the changing consumer demands.
3. Packaging - Packaging companies can develop see-through packaging solutions that convey freshness and maintain the integrity of pre-packaged salads and other fresh produce.