Kinder Bueno is celebrating the busy summer road trip season with 'Summer Gets Bueno,' a new program that will help summer travelers fill up their gas tanks and enjoy Kinder Bueno chocolate bars for free at participating gas stations. The new campaign aims to turn "ordinary moments into extraordinary ones."
Summer Gets Bueno will run on Friday, July 29 at the Chestnut Shell at 1000 Central Park Avenue in Scarsdale, NY 10583 and on Saturday, July 30 at the Citgo Independent at 980 Montauk Highway in Shirley, NY 11967, the chance to receive a gift card with up to $50 worth of free gas while supplies last.
In addition, Kinder Bueno is also offering a Summer Gets Bueno Sweepstakes. Fans can enter for a chance to win a Kinder Bueno gas gift card, tumbler, cooler, and more road trip swag.
Chocolate-Branded Gas Giveaways
'Summer Gets Beuno' Launches in Time for the Long Weekend
Trend Themes
1. Gas and Chocolate Giveaways - Companies can collaborate to create unique and engaging promotions that offer free items to customers and boost brand recognition.
2. Summer Road Trip Promotions - Marketing campaigns that aim to enhance simple pleasures, like taking a road trip, can create memorable and positive customer experiences.
3. Sweepstakes and Contests - Sponsorship and creation of sweepstakes can increase customer engagement and brand awareness, while offering large attractive prizes and social sharing opportunities.
Industry Implications
1. Gas Stations - Offering collaborations with other brands for unique giveaways and contests that can draw in customers and improve their experience while visiting the gas station.
2. Candy and Chocolate Industry - Collaborating with other brands to increase sales and visibility through the creation of unique giveaways and promotions for customers.
3. Marketing and Advertising Industry - There are opportunities to create unique and engaging promotions for multiple brands that drive customer engagement and growth, while using new mediums and unique technologies.