For the woman who loves life and having fun, you should only be wearing Cheeky Monkey Cosmetics nail polish.
Cheeky Monkey Cosmetics was created by the hilarious Andrea Pahn. Her nail polish is unlike any other cosmetic line. First, the nail polish titles are original and made for the confident woman. For example, a deep purple is called ‘Undercover Vixen.’ Some titles are a bit risque, but they totally suit the look she’s going for. When cruising her website, each of her nail polishes comes with a drink pairing—recipe included!—perfect for a night out with your best friends. Andrea wants to include her dedicated supporters in the creation fun. Each polish comes with a true story from Andrea or women who write to her about their crazy adventures.
The nail polish is environmentally safe.
Unabashedly Blunt Packaging
Cheeky Monkey Cosmetics Does Not Hold Back
Trend Themes
1. Original Nail Polish Titles - Disruptive innovation opportunity: Create a cosmetic line with unique and bold names that resonate with confident women.
2. Drink Pairing with Nail Polishes - Disruptive innovation opportunity: Integrate food and beverage pairing suggestions with cosmetic products to enhance the overall consumer experience.
3. Personalized Stories of Adventure - Disruptive innovation opportunity: Incorporate personal narratives or customer stories into product packaging to cultivate a sense of community and engagement.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Explore unconventional and cheeky approaches in cosmetic product marketing and branding.
2. Beverage - Disruptive innovation opportunity: Develop collaborations or partnerships between beverage companies and cosmetic brands to create synergy between products.
3. Writing/storytelling - Disruptive innovation opportunity: Leverage storytelling techniques from the writing industry to enhance customer engagement and emotional connection within product narratives.