In the midst of the Lanvin Fall 2011 dancing video campaign, the world's most popular couture fashion house has released the Chanel Shade Parade video. Showing off some of Chanel's most famous nail polish shades, the video showcases several sets of hands adorned with the fashion house's most coveted hues.
The sleek fingers dance (tap dance, no less) around a stage to 'Little Bitty Pretty One' by Frankie Lymon and The Teenagers. The short film also includes strands of pearl necklaces and a spiral staircase for a retro chic feel.
The flawlessly manicured hands in the Chanel Shade Parade video are painted in various colors including Dragon, Black Pearl, Inattendu, Particulière and Orange Fizz.
As a huge fan of Chanel nail polish, this video does not disappoint. Not only does it take fans through some of the most sought-after nail polishes in past years, but it is thoroughly entertaining at the same time. This is Chanel at its finest.
Fashionable Finger Films
The Chanel Shade Parade Video is Adorably Chic
Trend Themes
1. Interactive Beauty Videos - Creating interactive videos showcasing different beauty products and shades allows for a more engaging consumer experience.
2. Retro Chic Fashion Campaigns - Using retro elements and a nostalgic aesthetic in fashion campaigns can create a sense of allure and intrigue for consumers.
3. Digital Fashion Showcases - Utilizing digital platforms to showcase fashion products and accessories can reach a wider audience and create a more immersive experience.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry can embrace interactive videos to showcase their products and attract more customers.
2. Fashion and Apparel - Fashion brands can incorporate retro elements in their campaigns to appeal to consumers looking for nostalgic fashion trends.
3. Digital Marketing and Advertising - The digital marketing and advertising industry can help fashion brands create immersive digital showcases to enhance their brand presence.