Chanel Beauty's 31 Le Rouge collection is exclusively for luxury beauty consumers and each rich shade offers a piece of timeless glamour.
There are just 12 shades of 31 Le Rouge and each one is luxuriously packaged in glass—a first for Chanel Beauty. These tubes are as environmentally friendly as they are artful, with a faceted design that takes cues from the mirrors on the Rue Cambon staircase in Paris. While Rouge Beige was inspired by Chanel evening gowns, Rouge Tailleur references the braided trim of Chanel jackets.
When it's time for a customer to replenish their supply of this high-end lipstick, they can opt for a refill of their favorite or choose a different shade. Each priced at $195 USD, Chanel Beauty's 31 Le Rouge is an investment.
Exclusive Luxury Lipsticks
Chanel Beauty's 31 Le Rouge Lipsticks Cost $195 USD Each
Trend Themes
1. Luxury Lipstick Collection - Chanel Beauty's exclusive 31 Le Rouge lipsticks offer a curated selection of rich shades for luxury beauty enthusiasts.
2. Eco-friendly Packaging Design - Chanel Beauty's 31 Le Rouge collection introduces environmentally friendly glass tubes with a faceted design inspired by the Rue Cambon staircase in Paris.
3. Refillable Luxury Lipsticks - Chanel Beauty's 31 Le Rouge lipsticks offer customers the option to refill their favorite shade or explore different colors, making it a long-lasting investment.
Industry Implications
1. Luxury Beauty - Chanel Beauty's 31 Le Rouge lipsticks cater exclusively to the luxury beauty market, offering a premium lip product experience.
2. Packaging Design - Chanel Beauty's introduction of environmentally friendly glass tubes with a faceted design opens opportunities for packaging innovation in the beauty industry.
3. Refillable Cosmetics - The refillable feature of Chanel Beauty's 31 Le Rouge lipstick collection sets a trend in the luxury cosmetics industry, providing a sustainable option for beauty enthusiasts.