The Carla Chan SS13 Graduate Collection lookbook highlights one of the key themes linking each design: The neon yellow accent color. The saturated photoshoot focuses on this color by complementing it with an equally vibrant turquoise backdrop as well as the occasional dark blue one. Absolutely electric, the colors jump right off the page.
Lensed by Hong Kong-based photographer Timmothy Lee, the Carla Chan SS13 Graduate Collection lookbook is filled with billowing shapes and whimsical prints in addition to the bold palette. A recent graduate of Nottingham Trent University in association with the Hong Kong Design Institute, Chan's pension for quirky fashion is nevertheless toned down for the average woman. The ensembles are paired with neon eyeshadow.
Neon Eyeshadow Lookbooks
The Carla Chan SS13 Graduate Collection is Vibrant and Billowing
Trend Themes
1. Neon Eyeshadow Fashion - The use of neon eyeshadow in fashion design creates an opportunity for disruptive marketing strategies, focusing on bold and vibrant looks for the daring consumer.
2. Bold Color Combinations - The combination of bold neon colors such as yellow and turquoise in fashion design can inspire innovation in interior design, graphic design and digital marketing campaigns.
3. Whimsical Prints and Patterns - The inclusion of playful prints and patterns in fashion design creates a chance for disruptive innovation in the textile, stationery, and giftware industries, with a focus on bold, quirky and vibrant designs.
Industry Implications
1. Fashion and Beauty - Fashion brands and beauty companies can capitalize on the trend of neon eyeshadows and bold colors to differentiate themselves from competitors by offering edgy and daring looks.
2. Interior Design - Interior designers can take inspiration from the bold color combinations and whimsical prints to create innovative and playful spaces that stand out from traditional designs.
3. Graphic Design - Graphic designers can incorporate bold and bright colors, playful prints, and whimsical typography in their designs to create disruptive branding and marketing campaigns that capture attention and inspire action.