In honor of Breast Cancer Awareness Month, Soapy Joe's Car Wash is introducing an augmented reality-powered car wash game called Splash Dash. Each unique gameplay supports the Susan G. Komen Breast Cancer Foundation with a $2 donation.
Powered by Continuum XR, the game is entirely web-based so that users can start playing without needing to download or install anything. What's more, players can share a selfie on social media for their chance to win a Magic Joe annual car wash membership, and those who post their score on the app's leaderboard will receive one free Magic Joe car wash at any Soapy Joes location.
The AR car wash game is officially launching at the upcoming Wave FC Fan Fest at Snapdragon Stadium in San Diego.
AR Car Wash Games
Splash Dash by Soapy Joe's Car Wash is Rewarding & Fund-Raising
Trend Themes
1. Augmented Reality Car Wash Games - The introduction of Splash Dash by Soapy Joe's Car Wash showcases an innovative augmented reality-powered car wash game that combines entertainment with charitable donations.
2. Web-based Gameplay - Soapy Joe's decision to offer a web-based gameplay experience eliminates the need for users to download or install anything, providing convenience and accessibility.
3. Social Media Engagement and Rewards - By allowing players to share their selfies and scores on social media, Soapy Joe's Car Wash increases user engagement and offers incentives for participation.
Industry Implications
1. Car Wash Industry - Soapy Joe's Car Wash disrupts the traditional car wash industry by incorporating immersive AR gaming experiences into their business model, attracting tech-savvy customers and enhancing their overall car wash experience.
2. Charitable Organizations - The partnership between Soapy Joe's Car Wash and the Susan G. Komen Breast Cancer Foundation highlights the potential for disruptive innovation in the charitable sector, using innovative approaches to drive donations and raise awareness for important causes.
3. Entertainment and Gaming Industry - The introduction of augmented reality car wash games presents a disruptive opportunity for the entertainment and gaming industry, allowing for the integration of real-world activities and charitable initiatives into immersive gaming experiences.