Just in time for the season, Jordan Brand releases another tonal update of the Air Jordan 4 sneaker model with the new Canyon Purple colorway update to join the roster. It is set to join the brand later this summer during August as a part of the Fall 2022 range.
It takes on a palette that blends together the hues of Canyon Purple with Safety Orange, Alligator, and Anthracite. The shoe starts off with a purple suede material throughout the base foundation of the upper before it is detailed with matching sock lining, laces, and netting detail. More details include the black wings and speckled green eyelets along with the orange hiding behind the tongue and the black heel tabs.
Plush Purple Tonal Footwear
The Air Jordan 4 Sneaker Gets a Canyon Purple Colorway Update
Trend Themes
1. Tonal Sneakers - Tonal updates to popular sneaker models offer opportunities for new colorways and unique material combinations.
2. Fall Fashion Colors - Fashion brands can capitalize on seasonal color trends by incorporating them into their product offerings.
3. Bold Color Pairings - Bold and unexpected color combinations are becoming increasingly popular in footwear design.
Industry Implications
1. Fashion - The fashion industry can benefit from incorporating seasonal color trends and unique material combinations into their product lines.
2. Sportswear - Sportswear companies can use bold color pairings to set their footwear and apparel apart from competitors.
3. Retail - Retailers can attract customers by offering new and unique colorways in popular sneaker models.