Leading free design platform Canva has announced the launch of a new suite of tools and updates that aim to attract a wider range of businesses by catering to the design challenges of a multitude of industry sectors. The new offerings include updates to the company's word processing software called 'Docs,' which functions very similar to Microsoft Word and Google Docs.
However, differentiating itself from these popular word processing platforms, Canva has stated that the updates it has made to Docs will include providing users access to over 100 million visual designs that can be incorporated directly into their documents. In addition, the company has introduced new updates to Canva Presentations, including a new remote feature designed to allow users to control their presentation from a compatible device such as a smartphone or clicker.
Productivity-Focused Design Apps
Canva Launches a New Suite of Tools Geared Towards Productivity
Trend Themes
1. Productivity-focused Design Apps - Canva's new suite of productivity tools and updates cater to multiple industry sectors by providing access to visual designs and remote presentation controls.
2. Integration of Visual Designs in Word Processing Software - Canva's update to its Docs platform includes access to over 100 million visual designs, setting a new industry standard for incorporating design into written content.
3. Remote Presentation Control Features - Canva's new remote feature for controlling presentations from compatible devices creates a disruptive innovation opportunity for companies seeking to improve their remote presentations and communication.
Industry Implications
1. Design Software Industry - Canva's new suite of productivity tools and updates serves as a game-changer for the design software industry by catering to the design needs of a wider range of businesses.
2. Technology Industry - Canva's new updates provide a model for the integration of visual design into word processing software that could be implemented in other technological products, expanding market potential.
3. Marketing and Communications Industry - Canva's remote presentation control feature offers a significant improvement for remote presentations and communication, creating opportunity for growth and innovation in the marketing and communications industry.