These Burger King Halloween designs are an honorable tribute to October's spooky festivities. In the spirit of the season, this fast food eatery incorporated ghosts and ghouls onto its take-out packaging designs.
The Burger King Halloween concept includes burger wrappers that resemble a mummy, an orange coffee cup with a jack-o-lantern and skeleton-branded french fry boxes. In addition to the creative seasonal branding, the menu has been slightly adjusted to incorporate Halloween-themed meal names. The chicken fries have been renamed 'electricfries,' 'Frankenfries,' or 'mortifries' depending on which ghoul is adorned on the box.
All of the spooky packages were created by Turner Duckworth. Burger King is also welcoming consumers to post their favorite designs on Instagram and add a hashtag that reflects the item. The bright colors and scary graphics bring a highly festive spirit to the popular burger joint.
Spooky Fast Food Branding
These Burger King Halloween Packaging Designs Feature Ghosts & Ghouls
Trend Themes
1. Seasonal Branding - Creating special packaging designs and menu items for holidays or specific seasons can enhance the customer experience and generate excitement.
2. User-generated Content - Encouraging customers to share their favorite designs on social media platforms through hashtags can increase brand engagement and visibility.
3. Festive Spirit - Using bright colors and scary graphics in branding can create a highly festive atmosphere and attract customers seeking a fun and unique dining experience.
Industry Implications
1. Fast Food - The fast-food industry can take advantage of seasonal branding to create limited-time promotions and increase customer engagement.
2. Graphic Design - Graphic design agencies can offer their expertise in creating unique and eye-catching packaging designs for businesses looking to enhance their brand image during specific seasons or holidays.
3. Social Media Marketing - Social media marketing agencies can help brands develop user-generated content strategies to encourage their customers to share branded content and increase brand visibility.