Browsing through the new looks for next fall from the Burberry Pre-Fall 2011 lookbook, it is evident that fur will come back with a vengeance.
In a new design, these Burberry jackets adorn fur in unique spots of the upper half of the sleeves. Even wool sweaters are embellished with fur solely on the sleeves, surely to keep arms warm for the autumn season. The Burberry Pre-Fall 2011 lookbook is filled with luxurious trenches and furtastic outerwear that makes you wish the collection would come sooner rather than later.
Furry-Sleeved Jackets
The Burberry Pre-Fall 2011 Collection Shows Off Fuzzy Wear
Trend Themes
1. Fuzzy-sleeved Apparel - The trend towards including fur or fuzzy embellishments exclusively on outerwear and sweaters sleeves sets itself apart as an innovative fashion choice.
2. Luxury Trench Coats - The comeback of fur in unique spots on jackets and woolen sweaters allows the fashion industry to revamp and bring luxury trench coats back into the spotlight.
3. Seasonal-embellished Apparel - The integration of unique seasonal elements on apparel, such as the fuzzy sleeves, can create new seasonal fashion lines and opportunities for diverse textile innovations.
Industry Implications
1. Fashion - The use of fur exclusively on sleeves, plus unique embellishments like fuzzy sleeves, presents a substantial disruptive innovation opportunity for the fashion industry.
2. Textiles - The fashion industry's renewed interest in luxury trench coats and the integration of seasonal embellishments like fuzzy sleeves highlights an innovation opportunity for the textile industry to provide unique and innovative materials.
3. Fur Industry - With fur coming back with a vengeance, the fur industry has an excellent opportunity to provide innovative fur designs for apparel and maintain growth in the fashion world.