'Buck Products' backpacks are sold exclusively online because each bag is designed by the consumer through an interactive online designing tool. The Buck Products backpacks let users pick the colors, materials and textures. All the backpacks begin the same way but end up unique to the consumer. There are also different straps and fastening options to choose from.
Each bag is extremely durable and very spacious using material that is designed for long trips like hiking. The bags can also hold mass amounts of weight without tearing or ripping. This is partially because of the material and partially because each bag is hand sewn in Bozeman, Montana by a seam technician.
Buck Products have been creating hand sewn bags for years and plan to continue its dependable and durable services.
Completely Customized Backpacks
'Buck Products' Backpacks are Handmade and Customized by Consumers
Trend Themes
1. Customized Backpacks - Disruptive innovation opportunity: Online interactive designing tool for consumers to create unique backpacks.
2. Durable Materials - Disruptive innovation opportunity: Developing new materials for backpacks that are extremely durable and tear-resistant.
3. Handmade Products - Disruptive innovation opportunity: Seam technicians ensuring the quality and craftsmanship of hand-sewn backpacks.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Online sales platform for customized backpacks.
2. Material Engineering - Disruptive innovation opportunity: Research and development of new materials for durable backpacks.
3. Manufacturing - Disruptive innovation opportunity: Increasing efficiency and scalability of handmade backpack production.