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Tilray Brands Expands Its Broken Coast Line with Platinum Pavé

Tilray Brands has expanded its Broken Coast craft cannabis portfolio with the introduction of Platinum Pavé, a premium small-batch indica strain. Grown at the brand’s advanced facility on Vancouver Island, this strain exemplifies meticulous cultivation techniques — including cold curing and detailed inspections — to produce a high-quality product.

Platinum Pavé represents Broken Coast’s continued focus on delivering artisanal strains developed through careful phenohunting and refined production methods. With a rich terpene profile and high THC content, Platinum Pavé is crafted for relaxation and social enjoyment. Its combination of earthy, sweet, and diesel-like aromas enhances its appeal to cannabis enthusiasts seeking distinctive and potent options. The strain’s availability in various formats, from whole flower to pre-rolls, ensures flexibility for different preferences.
Trend Themes
1. Artisanal Cannabis Strains - The rise of artisanal cannabis strains highlights a shift towards carefully curated and uniquely cultivated products for refined consumer tastes.
2. Cold Curing Techniques - Cold curing techniques in cannabis cultivation are gaining popularity for their ability to enhance flavor profiles and maintain the integrity of the product.
3. Small-batch Production - Small-batch production in the cannabis industry emphasizes quality control and exclusivity, appealing to consumers seeking premium experiences.
Industry Implications
1. Cannabis - The cannabis industry is evolving with specialized cultivation practices that cater to a growing demand for high-quality and distinctive strains.
2. Craft Agriculture - Craft agriculture is gaining traction as consumers seek products cultivated with artisanal techniques and meticulous care.
3. Luxury Goods - The intersection of cannabis and luxury goods is expanding, with premium, small-batch strains offering unique selling points for discerning customers.

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