Linked In aside, social media isn't typically associated with the professional sphere, but Bottleshake is a new social media platform that is specifically designed for use by professionals. However, unlike with Linked In (or any other social media platform for that matter), Bottleshake's entire raison d'etre is to get people offline. The app helps engender networking meetings between professionals in the real world, allowing people to build their name in the given industry.
With Bottleshake, professionals set up coffee meetings, called "shakes" in the app, at locations near them. Other users can sort through the various shakes to find a meeting that aligns with their industry, and the shake creator has the option of accepting or rejecting everyone who joins in.
Professional Meet-Up Apps
Bottleshake Connects Professionals in Real Life
Trend Themes
1. Professional Networking Apps - Bottleshake connects professionals in real life through coffee meetings, creating opportunities for networking and industry collaboration.
2. Offline Social Media Platforms - Bottleshake disrupts traditional online networking by shifting focus towards real-world interactions, presenting opportunities for innovative offline social media platforms.
3. Industry-specific Networking Platforms - Bottleshake's focus on industry alignment opens up possibilities for the development of industry-specific networking apps catering to professionals in various sectors.
Industry Implications
1. Professional Services - Bottleshake offers disruptive innovation opportunities for the professional services industry by fostering offline networking and client relations.
2. Technology - The concept of offline social media platforms like Bottleshake has the potential to spur innovation within the technology industry, exploring new ways to bridge online-offline experiences.
3. Hospitality - Bottleshake's emphasis on coffee meetings presents opportunities for the hospitality industry in terms of hosting and supporting networking events for professionals.