Geek-Chic Editorials

Bob Packert Snaps a Portrait of the Modern Day Urban Professional

This geek-chic editorial, captured by the creative lens work of photographer Bob Packert and starring model Kevin Breen, provides a stunning example of what the fashionable urban professional of today looks like.

Stylist Jeff Lahens combined pieces from designer labels such as Alan Bilzerian, Gitman Brothers and Penguin Original among many others along with glasses from Warby Parker Eyewear to help tell a modern story of a young, handsome business professional waiting to have a meeting in the lobby of the InterContinental Boston.

Striped collared shirts, military cardigans and dapper suited separates come together in this editorial to provide inspiration to yuppies who need some help with contemporary styling. So if you're looking to dress to impress in the office, why not peruse through this photography from Bob Packert for inspiration.
Trend Themes
1. Geek-chic Fashion - Disruptive innovation opportunity: Develop a line of trendy clothing that combines geek-inspired elements with fashionable designs for urban professionals.
2. Modern Urban Professional Style - Disruptive innovation opportunity: Create a personalized styling service that caters specifically to the needs of modern urban professionals, offering curated outfits from designer labels.
3. Eyewear as a Fashion Statement - Disruptive innovation opportunity: Design a range of eyewear that not only provides vision correction but also serves as a fashionable accessory for the modern professional.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Implement technology-driven solutions such as virtual fitting rooms or AI-driven styling platforms to enhance the shopping experience for urban professionals.
2. Personal Styling Services - Disruptive innovation opportunity: Leverage data analytics and AI to offer personalized styling advice and outfit recommendations to modern urban professionals.
3. Eyewear Manufacturing - Disruptive innovation opportunity: Integrate smart features into eyewear products, such as augmented reality display or biometric sensors, to cater to the tech-savvy urban professional market.

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