It might not be part of Boatsetter's official slogan, but the company operates under a simple premise: an aye for an aye makes the whole world sailors. The peer-to-peer rental service makes it easy and intuitive for people to get short-term access to boats of all shapes and sizes, from power boats to sail boats to large event boats.
Naturally, boaters have varying levels of experience — one doesn't have to be a salty sea dog to enjoy going out on the water. Rentals on Boatsetter are sorted by captaincy, meaning that consumers can rent a boat with a captain if they don't feel confident enough themselves.
All of the boats on Boatsetter are offered up by locals, so this naturally means taking on risk. The company promises world class insurance, which is essential considering the varying levels of expertise on the parts of the renters.
Boat Rental Communities
'Boatsetter' is a Sharing Economy Platform for Seafarers
Trend Themes
1. Peer-to-peer Boat Rentals - Disruptive innovation opportunity: Develop a platform that connects boat owners with individuals looking for short-term boat rentals, offering convenience and expanding options for consumers.
2. Rentals Sorted by Captaincy - Disruptive innovation opportunity: Create a service that categorizes rentals based on whether a captain is included, catering to individuals with varying levels of boating experience and increasing accessibility.
3. World Class Insurance for Boat Rentals - Disruptive innovation opportunity: Offer a comprehensive insurance solution specifically tailored to the unique risks and needs of boat rentals, providing peace of mind to both boat owners and renters.
Industry Implications
1. Sharing Economy - Disruptive innovation opportunity: Develop new sharing economy platforms that connect asset owners with consumers, enabling peer-to-peer transactions.
2. Boating and Marine Services - Disruptive innovation opportunity: Introduce innovative services and technologies to enhance the boating experience, such as boat-sharing platforms and improved insurance solutions.
3. Travel and Tourism - Disruptive innovation opportunity: Create travel platforms that incorporate boat rentals as part of the overall travel experience, offering unique and personalized vacation options.