The Outback Steakhouse Bloomin’ Fried Shrimp appetizer is launching from the restaurant brand to provide patrons with a way to indulge their craving for seafood in a satisfying manner. The menu item features bite-sized shrimp that have been hand-breaded before being fried to a golden brown and drizzled with the brand's spicy bloom sauce with an additional side for dunking. The menu item draws inspiration from the brand's iconic Bloom' Onion appetizer, but offers consumers an alternative, protein-rich option to try in place of, or alongside of, the original.
The Outback Steakhouse Bloomin’ Fried Shrimp appetizer is priced at $12.99 and is being launched exclusively through the Outback app where patrons can order it for a limited time only.
Blooming Seafood Appetizers
Outback Steakhouse Bloomin’ Fried Shrimp is Hand-Breaded
Trend Themes
1. Seafood Appetizers - There is an opportunity for restaurants and food companies to create new and exciting seafood appetizers that satisfy the craving for seafood of the consumers.
2. Hand-breaded Foods - The trend of hand-breaded foods indicates an opportunity for restaurants and food companies to explore the benefits of this cooking technique to enhance the taste and texture of their menu items.
3. App-based Ordering - The trend of app-based ordering represents an opportunity for restaurants to improve their customer experience by streamlining the ordering process and offering limited-time menu items.
Industry Implications
1. Casual Dining Restaurants - Casual dining restaurants should explore the opportunity to create and market seafood appetizers and hand-breaded foods to differentiate themselves from competitors.
2. Food and Beverage Manufacturing - The hand-breading trend creates an opportunity for food and beverage manufacturers to offer innovative and high-quality hand-breaded food products to foodservice businesses and consumers.
3. Mobile App Developers - Mobile app developers can capitalize on the trend of app-based ordering by helping restaurant brands create user-friendly and convenient ordering apps that increase customer satisfaction and sales.