Reflective lenses are so passé -- I mean who wants to rock sunnies that encourage the people around you to pose and preen while pretending to look you in the eyes when really they're only staring at their own reflection?
The Bless Picture sunglasses for Spring/Summer 2010 are unique because they feature images on the lenses. The pictorial images that occupy the lens space do not obscure vision because of tiny holes in the image that allow the wearer to see clearly through the Bless Picture sunglasses. The shades come in two different prints and retail for $306.
Picturesque Art Shades
The Bless Picture Sunglasses Won't Reflect What's Around
Trend Themes
1. Image-print Eyewear - Opportunity for eyewear brands to innovate by incorporating images on lenses to create unique and visually appealing sunglasses.
2. Clear Vision Technology - Opportunity for tech companies to develop new technologies that allow wearers to see clearly through lenses with printed images.
3. Personalized Eyewear - Opportunity for customization in the eyewear industry by offering the option to print personalized images on lenses.
Industry Implications
1. Eyewear - Eyewear brands can explore incorporating image prints on lenses to cater to consumers looking for unique and stylish sunglasses.
2. Technology - Tech companies can develop innovative solutions to create lenses that allow wearers to see clearly through printed images.
3. Personalization - Companies can offer personalized eyewear options, allowing customers to print their own images on sunglasses for a unique and customizable accessory.