Brazilian model Evandro Soldati rocks the latest Blanco SS11 collection, decked out in the latest of the brand's line. Whether he is lounging around with his dog or out for a drive in the sunny surroundings, Soldati is the perfect image for what the Blanco SS11 line has to offer.
Shot by Hunter and Gatti, the photo shoot is a tropical voyage of fashion and upcoming styles. The shoot has a complimenting video lookbook that takes you on a journey into the shoot's process. Since the spring and summer seasons are only slowly approaching, the Blanco SS11 collection will definitely brighten your days before the new season's arrival.
Casual Spring Fashions
The Blanco SS11 Men's Line is Stylishly Laid Back
Trend Themes
1. Laid-back Spring Fashion - Opportunities for disruption in the creation and marketing of stylish and comfortable clothing for the spring/summer seasons.
2. Tropical Style - Innovation opportunities in incorporating vibrant tropical aesthetics into fashion designs.
3. Fashion Video Lookbooks - Potential to revolutionize the way fashion collections are presented and marketed through engaging video content.
Industry Implications
1. Fashion and Apparel - Opportunities for fashion brands to create casual and comfortable yet stylish clothing lines for the upcoming spring/summer seasons.
2. Graphic Design and Photography - Innovations in the creation and presentation of photo shoot concepts, visuals and fashion-oriented graphic and print designs.
3. Marketing and Advertising - Opportunities to create impactful advertising and marketing campaigns for fashion brands through the production of engaging video content such as lookbooks.