Jordan Brand launches a new tonal iteration of the Air Jordan 3 sneaker model with the new Black Gold colorway to join the roster. It starts off with black leather throughout the base foundation of the entire upper. before it is contrasted by a regal golden color by the collar sections and the tongue over the forefoot.
Additionally, the shoe is also adorned with touches of Cement Grey that detail parts of the sneaker along with the outsole base. Fire Red is applied to add more tonal contrast and can be seen making up the sock lining, some of the eyelets, and the Jumpman emblem over the tongue. It all rests on top of an Air-infused off-white tonal midsole.
Leather Regal Detailed Sneakers
The Air Jordan 3 Sneaker Gets a Black Gold Colorway Design
Trend Themes
1. Tonal Sneaker Iterations - There is an opportunity for companies to experiment with unique colorways to create variations of classic sneaker models that appeal to different target markets.
2. Monochromatic Sneaker Design - There is an opportunity for companies to embrace minimalist design to create simpler and sleeker sneaker options that cater to consumers seeking a more understated look.
3. Multi-colored Sneaker Design - There is an opportunity for companies to create visually dynamic sneaker designs by incorporating multiple colors and textures that appeal to consumers seeking a bolder aesthetic.
Industry Implications
1. Footwear Industry - There is an opportunity for companies within the footwear industry to innovate by experimenting with unique colorways and textures to create fresh new takes on classic sneaker models.
2. Fashion Industry - There is an opportunity for companies within the fashion industry to collaborate with footwear brands to create custom designs that cater to consumer demand for unique and stylish sneaker options.
3. Sports Industry - There is an opportunity for companies within the sports industry to design and produce custom team-branded versions of classic sneaker models for athletes that offer both performance and style benefits.