PJ’s Coffee is about to celebrate 45 years of business and what better way to do that than with a new Birthday Cake Shaken Espresso drink. In fact, PJ's has a whole lineup of birthday cake treats for fans to enjoy.
Available now from participating PJ’s locations, the new birthday cake lineup includes a shake, a cold brew, and an actual birthday cake. The new Birthday Cake Granita puts a sweet twist on a classic PJ’s Granita with vanilla birthday cake flavors, whipped cream, and rainbow sprinkles. Next up is the Birthday Cake Shaken Espresso, which features PJ’s Cold Brew Espresso Dolce shaken with vanilla birthday cake flavor over ice to create a sweet and creamy cold brew. Lastly, there's the Confetti Birthday Cake, which is a slice of cake with colorful confetti sprinkles baked right in.
All three of the new treats are available until August 29, 2023.
Birthday Cake Cold Brews
PJ's Coffee is Celebrating 45 Years with a Birthday Cake Shaken Espresso
Trend Themes
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Industry Implications
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3. Bakery and Dessert Stores - Disruptive innovation opportunity: Collaborating with coffee shops to create specialty cakes and desserts infused with popular beverage flavors like birthday cake.