Sculptural retail screens made with bio-concrete adorn the Decoration One (D/O) storefront in Aqaba, Jordan. The striking design accents were created by contemporary architecture studio FADAA.
Decoration One specializes in homeware and ornaments that place emphasis on craftspeople, materials, and techniques. The screens that FADAA outfitted the retail space, therefore, fit in perfectly. The design references "traditional mashrabiya screens found in Islamic architecture." The pieces are made with bio-concrete made from crushed shells. In addition to a strong aesthetic presence and innovative sustainable implications, FADAA's bio-concrete retail screens also fill a functional need. They protect D/O's delicate homeware and ornaments from the harsh sunlight that permeates the space.
To bring about "a healthy indoor environment," FADAA also introduces lime-plastered walls and native plants into the contemporary retail space.
Bio-Concrete Retail Screens
FADAA Fuses Natural Materials with Modern Decor
Trend Themes
1. Bio-concrete Retail Screens - The use of bio-concrete in retail display design introduces a sustainable, functional, and aesthetically pleasing solution for protecting delicate merchandise while contributing to indoor environmental quality.
2. Sustainable Homeware and Decor - As consumer demand and awareness of sustainable products increases, there is an opportunity for companies to design and market eco-friendly homeware and decor items made from natural materials like bio-concrete.
3. Innovative Craftsmanship Techniques - The use of traditional craftsmanship techniques and natural materials like bio-concrete in modern design has the potential to create unique and innovative products that appeal to environmentally conscious consumers.
Industry Implications
1. Retail - Retail businesses can incorporate sustainable and functional design solutions like bio-concrete screens to protect merchandise and create an appealing shopping experience for eco-conscious consumers.
2. Home Decor - The home decor industry has an opportunity to create sustainable and visually appealing products made from natural materials like bio-concrete to meet the demands of environmentally conscious consumers.
3. Architecture and Construction - The use of bio-concrete in architecture and construction projects has potential to provide sustainable and innovative design solutions that contribute to indoor environmental quality while utilizing natural materials and traditional craftsmanship techniques.