Sol de Janeiro's beloved Brazilian Bum Bum Cream is available in purse size, travel size and a full size option that comes in at just over eight ounces, and now fans can get their hands on an oversized version of this cult product with the Limited Edition Biggie Biggie Bum Bum Cream. The product boasts not just a 16.9-ounce container but also limited-edition packaging that expresses "Body Joy."
As the body care product is packed with skin-nourishing ingredients like coconut oil, cupuaçu butter and guaraná, the oversized tub of cream has the potential to save people from experiencing dry skin during the fall and winter seasons, all without having to replenish the product frequently. The $76 product is also touted as a money-saving deal, as the large-scale product is valued at $100.
Oversized Body Creams
Sol de Janeiro's Biggie Biggie Bum Bum Cream is Packed in a Large Tub
Trend Themes
1. Oversized Beauty Products - There is an opportunity for beauty brands to offer jumbo-sized products to consumers for value and convenience.
2. Limited Edition Packaging - Limited edition packaging can give a product a refreshed look and create buzz for consumers.
3. Skin-nourishing Ingredients - Beauty brands can attract consumers by incorporating natural, nourishing ingredients in their products.
Industry Implications
1. Beauty Industry - The beauty industry can benefit from creating oversized beauty products and using limited edition packaging to attract customers.
2. Packaging Industry - The packaging industry can provide innovative designs and materials for limited edition packaging that sets products apart on the shelf.
3. Health and Wellness Industry - The health and wellness industry can offer skin nourishing ingredients and focus on the importance of self-care and self-love in their marketing campaigns to attract customers.