The Big Dog Purse looks ludicrous for a reason. It is part of a public prank that had people doing double takes all day. Essentially, an elegant woman pulled the Big Dog Purse around the city of Minneapolis, Minnesota, as she shopped and talked on the phone. This hilarious stunt shows how ridiculously women and their dogs can be.
Sneakily put together by Carmichael Lynch of Carmichael Collective, the Big Dog Purse was created with no more reason than to raise eyebrows and put a smile on some people's faces. As is written on the designer's website, "Everything you see here is just creativity for creativity’s sake." Nevertheless, the true star of the show was Milo.
Giant Canine Carriers
The Big Dog Purse by Carmichael Collective is a Puppy Prank
Trend Themes
1. Pet-friendly Fashion - The Big Dog Purse demonstrates a demand for fashion accessories designed for pet owners, opening up opportunities for innovative pet-friendly fashion products.
2. Prankvertising - The viral success of the Big Dog Purse prank shows the continued popularity of prankvertising, offering businesses a chance to create memorable and widely-shared marketing campaigns.
3. Unexpected Design - The Big Dog Purse's unconventional design challenges traditional notions of fashion and accessories, indicating a growing interest in unique and unexpected design elements.
Industry Implications
1. Pet Accessories - The Big Dog Purse highlights an opportunity for pet accessory companies to expand their offerings to include stylish and functional pet carriers.
2. Advertising - Prankvertising campaigns like Carmichael Collective's Big Dog Purse can be utilized by advertising agencies to create buzz and engage audiences.
3. Fashion - The Big Dog Purse merges fashion and pet ownership in a playful and unexpected way, indicating a potential intersection for companies to explore.