Reese has revealed that it's new ‘Big Cups’ peanut butter cups will soon be filled with Reese’s Puffs Cereal. The ‘Reese’s Big Cup Stuffed with Reese’s Puffs Cereal’ fuses a traditional peanut butter cup with the textured cereal bites that come from Reese’s Puffs Cereal for a new and exciting treat.
"Collaborations are quite popular but what we are about to unleash is next level. We knew the ultimate mashup was already within the Reese’s universe, so we made it happen," said Henry Hancock, Senior Associate Brand Manager at Reese’s. "We’re taking chocolate and peanut butter fandom to a new stratosphere by adding Reese’s Puffs cereal to our Reese’s Big Cup."
The Reese’s ‘Big Cup Stuffed with Reese’s Puffs Cereal’ will be available in the United States starting in November 2022.
Cereal-Stuffed Peanut Treats
Reese's 'Big Cup' Will Be Stuffed with Reese's Puff Cereal Soon
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