BEAMS GOLF works in collaboration with Gramicci on a new set of bespoke designs made to be functional in utilitarian environments. This includes a hip pouch and a pair of shorts that are made with inspiration from mountain gear. The waist pouch is removable and features branding details of both contributing efforts.
It delivers versatile elements as it can be a shoulder pouch, a handheld piece, or a waist pouch. The outdoor shorts are constructed to be breathable due to the "Primeflex Dot Air' fabric, which has a 2-way stretch textile. It also has an elastic waistband for more comfort and paired with an adjustable belt for a better for. The shape is rugged yet relaxed for all style purposes.
Bespoke Utilitarian Hiking Garments
BEAMS GOLF Joins Gramicci on a Set of Functional Designs
Trend Themes
1. Functional Outdoor Clothing - There is a need to create more functional outdoor clothing designs that can be used for utilitarian environments.
2. Versatile Accessories - Accessories that can be used in multiple ways, such as BEAMS GOLF's hip pouch, offer a disruptive innovation opportunity.
3. Breathable Technical Fabrics - Designing garments that incorporate breathable technical fabrics, like Primeflex Dot Air, can be a trend for creating comfortable and functional clothing.
Industry Implications
1. Outdoor Apparel - Outdoor apparel, like hiking and mountain gear, can benefit from incorporating functional design and breathable fabrics.
2. Accessory Design - Creating wearable accessories that serve multiple functions and purposes can be a disruptive innovation opportunity for accessory designers.
3. Technical Fabric Manufacturing - Developing more breathable technical fabrics can be a trend in the manufacturing industry for outdoor apparel and other related industries.