Visceral Video Shooters

The Battlefield Simulator Convinces All 5 Senses that You're in Combat

Having seen the Battlefield Simulator in action, it's difficult to return to an Xbox or even a capable PC setup. Typically, players interact with the game visually and through tactile, controller movements -- the only human element involved is hand-eye coordination. Contrariwise, the Battlefield Simulator challenges every iota in your body as though you were legitimately in a skirmish with foreign combatants.

The gaming environment begins with a copy of Battlefield 3, the anticipated infantry game slated for a late-October release, and a full 64-player server. Once online, a wireless peripheral is used in lieu of an actual gun, a multi-directional treadmill records your movements and a panoramic, wrap-around screen provides complete immersion. Here's the kicker: paintball turrets are installed on the walls and fire painful projectiles at the player whenever his in-game character is shot, meaning gamers will have to physically pay for their mistakes. Though I'm not necessarily squeamish, the thought of being shot by paintballs for my in-game actions is beyond worrying.
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Industry Implications
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2. Simulation and Training - Disruptive innovation opportunity in developing advanced training simulations for military, law enforcement, and other industries.
3. Virtual Reality Technology - Disruptive innovation opportunity in advancing virtual reality technologies for various applications beyond gaming.

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