With summer weather finally here, Arby's has just debuted a new Root Beer Float made with Barq’s Root Beer. The creamy new float will also be joined by the return of the fan-favorite Coke Float.
Traditionally, an ice cream float consists of ice cream combined with either a soft drink or a mixture of flavored syrup and carbonated water. Arby's new Root Beer Float combines Barq’s Root Beer with a serving of the brand's signature vanilla shake. Similarly, the returning Coke Float combines regular Coke with Arby's vanilla shake. The result is two cool and creamy carbonated drinks.
Both the Root Beer Float and the Coke Float can be found at participating Arby's locations nationwide for a limited time.
Creamy Root Beer Floats
Arby's is Introducing a New Root Beer Float Made with Barq’s Root Beer
Trend Themes
1. Creamy Float Trend - As people seek indulgence and comfort food, expect more innovative flavors and combinations of float drinks.
2. Limited Time Offer Trend - Businesses can attract customers by offering a unique or seasonal product for a limited time, creating a sense of urgency to try it before it's gone.
3. Soft Drink Combination Trend - As businesses collaborate to create unique combinations, we can expect to see more collaborations combining soft drinks with other products for new and unique flavors.
Industry Implications
1. Fast Food Industry - Fast food chains can innovate and stand out by offering indulgent, unique, and seasonal products that appeal to customers.
2. Soft Drink Industry - Soft drink companies can collaborate with other businesses to create new and innovative flavor combinations that appeal to consumers.
3. Ice Cream Industry - The ice cream industry can explore more unique and unusual flavors or combinations, especially those that involve soft drinks to create a unique flavor experience.