The new Banana and Chocolate flavors from Bam Milkshakes are positioned as being a tasty option that are made without the use of unwanted ingredients to keep them as a permissible indulgence for those with a sweet tooth.
The milkshakes are made without the use of refined sugar and are sweetened with honey, while the rest of the recipe is kept as simple as possible with milk, cocoa and banana being the others on the list. The shakes are packed with 11 grams of protein to make them a delicious yet satisfying snack.
Speaking on the new Bam Milkshakes flavors, the brand said in a statement that, "With honey appealing to 41% of UK adults as an alternative to refined white sugar, it’s ideal for customers looking for a hit of natural goodness to keep them going."
Honey-Sweetened Packaged Milkshakes
The New Chocolate and Banana Bam Milkshakes are All Natural
Trend Themes
1. Natural Sweeteners - There is a growing trend towards the use of natural sweeteners like honey instead of refined sugar, creating opportunities for companies to offer healthier options.
2. Clean Label Products - Consumers are increasingly looking for products with simple, easy-to-understand ingredients that are free from unwanted additives, creating opportunities for companies to create more clean label products.
3. Protein-packed Snacks - As people become more health-conscious, there is a growing demand for protein-packed snacks that are both delicious and satisfying, creating opportunities for companies to develop innovative snack products.
Industry Implications
1. Functional Beverages - Companies that offer functional beverages like milkshakes with added protein and natural sweeteners can tap into the growing demand for healthy, on-the-go snacks.
2. Natural Foods - Companies that focus on using simple, natural ingredients in their products can appeal to consumers who are looking for healthier options and who want to avoid unwanted additives.
3. Convenience Foods - As people lead increasingly busy lifestyles, there is a growing demand for convenient, healthy snacks like protein-packed milkshakes that can be enjoyed on-the-go.