Asian-American fashion designer Chet Lo introduces the new Baai-San collection for the Spring/Summer 2023 season. It was showcased during London Fashion Week and the influence stems from his childhood. Being raised Buddhist, he remembers visiting temples and studying his background. The peaceful collection honors ancient Buddhist tales, delivering tranquil energy.
The show took place in London's Old Selfridges Hotel as models walked to Calming Godly music that transcended to a techno beat. The designs include spiky knitwear, cutout dresses, hats, and more. Notably, the cutout dress with the large hat is meant to resemble the look of lotus lily pads. This means purity and virtue in Buddhist beliefs and the flower can also be seen across the rest of the collection.
Ancient Buddhism-Inspired Fashion
Chet Lo's Baai-San Capsule Readies for the SS23 Season
Trend Themes
1. Buddhism-inspired Fashion - The trend of creating clothing inspired by ancient beliefs or cultures can disrupt the fashion industry and offer new design opportunities.
2. Transcending Music in Fashion Shows - Using music that transcends from traditional to modern can create a unique experience for fashion enthusiasts and disrupt traditional fashion shows.
3. Symbolic Fashion Design - Using symbolic representations in fashion design, such as the lotus lily pad in Chet Lo's collection, can create a deeper connection between the clothing and the wearer, disrupting traditional aesthetics.
Industry Implications
1. Fashion - The fashion industry can disrupt traditional designs and appeal to new market segments by incorporating ancient beliefs or cultures into clothing design.
2. Music - The music industry can explore new avenues for performance by using transcendent music in fashion shows and other events.
3. Marketing - Marketing can utilize the symbolism in fashion design to communicate deeper meanings and connect with consumers on a more personal level.