In 2018, Glow Recipe launched an Avocado Melt Sleeping Mask as an overnight treatment made with 74% antioxidant-rich avocado and polyhydroxy acid—and now, the K-beauty brand is preparing to expand its innovative avocado skincare offerings with the all-new Avocado Melt Retinol Sleeping Mask. While still appealing to naturality minded consumers with its naturally sourced, fruit-based ingredients, the new overnight skincare product helps to accelerate cellular turnover during sleep with the addition of encapsulated retinol.
Alongside hydrating avocado, the green K-beauty skincare product soothes and energizes the skin with other antioxidant-packed additions like matcha.
Glow Recipe's innovative product range also spotlights the properties of other simple yet potent fruit ingredients like brightening pineapple, hydrating watermelon and blueberry.
Fruit-Based Sleep Masks
Glow Recipe's Avocado Melt Retinol Sleeping Mask Accelerates Cell Turnover
Trend Themes
1. Fruit-based Skincare - Opportunity for businesses to develop innovative skincare products using naturally sourced fruit ingredients.
2. Overnight Beauty Treatments - Opportunity to create overnight skincare products that accelerate cellular turnover during sleep.
3. Potent Fruit Extracts - Opportunity to utilize the properties of fruit ingredients like pineapple, watermelon, and blueberry in skincare formulations.
Industry Implications
1. Beauty and Skincare - Disruptive innovation opportunity to create fruit-based skincare products that offer unique benefits.
2. Natural and Organic Products - Opportunity for businesses to tap into the growing demand for naturally sourced ingredients in skincare and beauty products.
3. Health and Wellness - Opportunity to develop overnight beauty treatments that promote cellular regeneration and enhance overall skin health.