Automotive resumes usually belong to those who work in the automotive industry, but not in this particular case. Denny Poulet is an unemployed engineer and in an attempt to get a job he created an actual automotive resume; he printed his resume onto a car.
His unique way of showcasing his skill-sets included decals of his resume pasted onto a small electric rental car. Upon completion, the French man drove his creation along the streets of Marseille.
He drove around the same route for ten days. Along the way, he would stop and chat with people about his CV and try to make connections with those working in his industry. Surprisingly, his tactic worked and he received some job offers.
Automotive Resumes
Denny Poulet Printed His Resume on His Car to Try and Get a Job
Trend Themes
1. Creative Resumes - The trend of creative resumes is on the rise, as people look for unique ways to stand out in a crowded job market.
2. Personal Branding - The trend of personal branding is growing, as job seekers focus on developing a unique identity and showcasing their skills in a memorable way.
3. Hiring Behaviors - The trend of unconventional hiring behaviors is emerging, as more companies look beyond the traditional resume to find qualified candidates.
Industry Implications
1. Advertising & Marketing - Disruptive innovation opportunities exist for the advertising and marketing industry to create unique campaigns that help job seekers stand out from the crowd.
2. Automotive - Disruptive innovation opportunities exist for the automotive industry to offer personalized car wrapping services that allow job seekers to turn their vehicles into mobile resumes.
3. Human Resources - Disruptive innovation opportunities exist for the human resources industry to develop new recruitment strategies that incorporate unconventional approaches, such as reviewing creative resumes and hiring through social connections.