Packed with Purpose is a company that does not only provide consumers with delightful specially curated artisan gift boxes but one that also offers immense support for communities in the United States.
The contents of each package include a selection of products by 55+ not-for-profit organizations that are dedicated to empowering and supporting minority groups. From employing people with disabilities and individuals who have suffered some form of trauma to breaking the barriers of the traditional workforce, Packed with Purpose's artisan gift boxes are truly meaningful. For example, one of its most popular offerings — the 'A Sweet Thanks, Deluxe,' includes Greyston Bakery products (the company employs individuals with histories of incarceration, drug use, and homelessness), Katherine Anne caramels that utilize compostable packaging and source ingredients from local farmers, among other ethically driven items.
Social Good-Oriented Gift Boxes
Packed with Purpose Offers Consumers Ethical Artisan Gift Boxes
Trend Themes
1. Social Good-oriented Gift Boxes - Disruptive innovation opportunity: Creating gift boxes that not only provide delightful products but also support minority groups and empower marginalized communities.
2. Artisan Products - Disruptive innovation opportunity: Curating gift boxes with artisan products that prioritize sustainability, ethical sourcing, and local farmers.
3. Employment Opportunities for Marginalized Groups - Disruptive innovation opportunity: Developing businesses that provide employment opportunities for individuals with disabilities, histories of incarceration, drug use, and homelessness.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Building an e-commerce platform dedicated to selling social good-oriented gift boxes and connecting consumers with artisan products and not-for-profit organizations.
2. Social Entrepreneurship - Disruptive innovation opportunity: Establishing social entrepreneurship ventures that focus on curating gift boxes with ethically sourced products and supporting marginalized communities.
3. Community Support - Disruptive innovation opportunity: Creating initiatives that provide support and empower minority groups through employment opportunities, training, and education programs.