It's almost back-to-school and that can only mean one thing: lugging around the dreaded laptop during the winter months. However, the Aro Pack by Mighty Mac has created a hybrid parka that solves the laptop problem.
This solid beige parka is not only incredibly warm, but it comes with a matching backpack piece that's integrated onto the jacket itself. Of course, it also has the ability to be removed. Be sure to check out the gallery for a closer look at this clever design.
Tech Savvy Hybrids
The Aro Pack by Mighty Mac Integrates the Backpack onto the Jacket
Trend Themes
1. Hybrid Apparel - Opportunity for disruptive innovation in creating clothing pieces that combine multiple functions or accessories seamlessly.
2. Integrated Accessories - Potential for disruptive innovation in integrating backpacks or other accessories directly onto clothing items.
3. Functional Fashion - Opportunity for disruptive innovation in designing fashionable clothing that also serves practical purposes.
Industry Implications
1. Fashion & Apparel - Opportunity for disruptive innovation in the fashion industry by incorporating functional and integrated accessories into clothing designs.
2. Outdoor Gear - Potential for disruptive innovation in the outdoor gear industry by developing hybrid apparel that combines various functionalities like backpacks and jackets.
3. Technology - Opportunity for disruptive innovation in the technology industry by integrating wearable technology into clothing items, such as jackets with built-in backpacks.