Few savor the thought of trekking over to the gym for a mundane workout after a long day at the office, so 'Army of Sass', a Toronto-based dance studio, gives people a fiercer option. The program offers engaging high heels dance classes for people of all genders, ages, and skill levels, and Trend Hunter sat down with the founder and CEO, Carla Catherwood, to learn about what makes it so appealing.
One of the things that sets Army of Sass apart is the very fact that it serves as a workout — though many students might not think of it as one. The lessons impart skills and moves, to be sure, but those moves require exertion and coordination that can leave participants fitter and more flexible than they were when they walked in. So while participants are simply excited by the song they're dancing to and the choreography they're learning, they're getting a workout at the same time.
In line with the mantra of sassy confidence, Army of Sass is completely inclusive, accepting anyone who's interested in learning heels dancing. As Catherwood notes, "if they're in transition or if they're 65 and coming in and trying their first class, you're all welcome."
High Heel Dance Programs
Toronto's 'Army of Sass' Offers Inclusive Lessons for All Skill Levels
Trend Themes
1. Inclusive Dance Programs - Creating dance programs that are open to people of all genders, ages, and skill levels presents an opportunity for inclusive and diverse experiences in the dance industry.
2. Fitness Through Dance - Recognizing dance as a form of exercise and promoting it as a fun and engaging fitness option can disrupt traditional workout routines and attract a wider audience.
3. Non-traditional Workouts - Developing unique and unconventional workout programs, such as high heels dance classes, offers an opportunity to tap into niche markets and cater to alternative fitness preferences.
Industry Implications
1. Dance Studios - Dance studios can innovate by offering inclusive dance programs that cater to people of diverse backgrounds and skill levels, fostering a supportive and inclusive dance community.
2. Fitness Industry - Fitness centers and gyms can embrace dance as a workout option and create specialized programs to attract individuals who seek an alternative to traditional exercise methods.
3. Wellness and Self-care - The wellness industry can incorporate non-traditional workouts, like high heels dance classes, into their offerings, providing unique and joyful experiences for individuals seeking holistic wellness practices.