Luxurious clothing brand Appaman Kids released a new Spring/Summer 2018 collection, with an exciting lookbook shot in the old-school soda shop Brooklyn Farmacy.
The new line features food-themed pieces such as ice cream print t-shirts or pineapple prints, all with fun and bold colors. With high-quality materials and classic silhouettes, the line was made to be comfortable yet stylish with a hint of streetwear style. With options like shoes, shirts, jackets, dresses, shorts, pants and skirts, the new collection has something for every kid.
Made in sizes for toddlers, kids and teens, each article from the new Appaman Kids lookbook is available online to add some fun to summer wardrobes this year.
Food-Themed Kids Editorials
Appaman Kids' Summer Line Was Shot in a Classic Brooklyn Soda Shop
Trend Themes
1. Food-themed Kids Fashion - Opportunity for clothing brands to incorporate food-themed designs and prints into children's clothing, creating fun and bold looks.
2. Classic Silhouettes with a Twist - Opportunity to blend traditional children's apparel with streetwear style, offering comfortable yet stylish clothing options for kids.
3. Online Availability of Kids Clothing - Opportunity to tap into the growing online market for children's clothing, making it easy for parents to shop for stylish and unique pieces for their kids.
Industry Implications
1. Children's Clothing - Disruptive innovation opportunity in the children's clothing industry to create unique and trendy pieces with a food-themed twist.
2. Fashion - Disruptive innovation opportunity for fashion brands to explore streetwear styles in children's clothing, combining classic silhouettes with modern elements.
3. E-commerce - Disruptive innovation opportunity in the e-commerce industry to cater to the online shopping needs of parents looking for fashionable clothing options for their children.