Nike introduces another iteration of the Air Jordan 95 sneaker model for the season with the new Anatomy of Air design. It has been a go-to option in London lately and the brand delivers a new colorway option as a part of the Anatomy of Air campaign. It imitates the layers of muscle, nerve, and bone as the inspiration.
This results in a variety of red shades that blend to a pink that details the midsection of the shoe. The white, gray, and bone frame the bold tones to create a product that is reminiscent of the anime series Attack on Titan. It rests on a cram tonal midsole and has white laces to secure the foot.
Gradient Lifestyle Sneakers
Nike's Air Max 95 Gets an Anatomy of Air Design Makeover
Trend Themes
1. Anatomy of Air Design - The Anatomy of Air design creates a disruptive innovation opportunity for athletic shoe companies to experiment with unique and intricate design patterns based on human anatomy.
2. Gradient Colorway Options - Gradient colorway options create a disruptive innovation opportunity for fashion and accessory companies to experiment with a variety of bold and unique hues that blend seamlessly into one another.
3. Anime-inspired Design - Anime-inspired design creates a disruptive innovation opportunity for companies to capitalize on growing popularity and appeal of Japanese culture in the West.
Industry Implications
1. Athletic Shoe Industry - The athletic shoe industry can take advantage of the Anatomy of Air design to create unique and innovative products based on anatomical themes that cater to a niche market.
2. Fashion and Accessory Industry - The fashion and accessory industry can experiment with gradient colorway options to create products that stand out and appeal to a demographic that is looking for more unique and bold fashion choices.
3. Anime and Manga Industry - The anime and manga industry can leverage the anime-inspired design trend to reach a wider audience in the West and capitalize on the growing popularity of Japanese culture.