American-Inspired Burger Series

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McDonald's Japan Introduces Delicious New American Deluxe Burgers

McDonald's Japan recently unveiled its line of American Deluxe Burger series, which is comprised of delectable sandwiches made with an American influence. The limited-edition selection draws direct inspiration from Idaho and Texas specifically.

The Texas burger this year features fried onions, two bacon slices, a beef patty, and two melted cheddar slices in a three-bun stack, complete with barbeque sauce as a nod to the state. The 2018 Idaho burger highlights the hash brown incorporation as a nod to the state known as the 'potato country.' It is accompanied by a beef patty, onion, bacon, garlic, cheddar sauce, and black pepper sauce. Notably, the American Deluxe burger series includes a breakfast sandwich for both states as well, including a pork sausage in place of the beef patty.
Trend Themes
1. American-inspired Burger Series - Opportunity for fast food chains to create limited-edition burger series inspired by different regions or countries.
2. Delectable Sandwiches - Opportunity for restaurants to offer sandwiches with unique and flavorful combinations.
3. Limited-edition Selections - Opportunity for businesses to create exclusive and time-limited product offerings to generate buzz and increase customer demand.
Industry Implications
1. Fast Food Chains - Opportunity for fast food chains to innovate and introduce new burger series with regional influences.
2. Restaurants - Opportunity for restaurants to experiment with new ingredients and flavors to create signature sandwiches.
3. Food and Beverage - Opportunity for food and beverage companies to create limited-edition products that cater to specific tastes and preferences.

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