Alcatel unveiled several during CTIA Wireless 2008 in Las Vegas and one of the more popular with the men (really?) were its Playboy-branded handset 'OT-V770A'
It comes in Gold, Pink, or Silver metallic trim, and really plays up its Playboy affiliation. The Playboy phone supports a 1.3 megapixel camera, media player, full-screen video playback, 10MB onboard memory, microSD card slot and embossed in addition to the Playboy logo. Old Hef keeps on rollin in the dough.
Sexy Mobile Branding
Playboy Phone: Alcatel OT-V770A
Trend Themes
1. Branded Mobile Phones - Opportunity to create and market mobile phones with branding from popular lifestyle or entertainment brands.
2. Customized Design - Opportunity to offer customers the option to customize the design of their mobile phones with metallic trim and branded logos.
3. Enhanced Media Features - Opportunity to develop mobile phones with improved camera, media player, and video playback capabilities.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can capitalize on the trend of branded mobile phones and customized design to attract customers.
2. Fashion and Lifestyle - The fashion and lifestyle industry can explore collaborations with mobile phone manufacturers to create stylish and branded devices.
3. Entertainment - The entertainment industry can leverage the trend of enhanced media features on mobile phones to provide immersive content experiences.