A Ma Maniére works together with Nike on the new Air Ship series on top of the previous Air Jordan 12 and Air Jordan 4 collaborative models. This latest capsule is made up of limited-to-2300 pairs of colorways and unlike the previous launches, this sneaker sticks to the original materials used to create the sneakers.
This includes a full grain leather material throughout the upper in a white color palette. It is then detailed with accents of Game Royal for a contrasting touch that can be seen in the form of the Swooshes and at the collars of the shoe. Additionally, there is a custom Nike Air branding at the tongues and heels of the shoe along with the A Ma Maniére emblem on the exterior side.
Limited Tonal Sneaker Series
A Ma Maniére and Jordan Brand Release the Air Ship Series
Trend Themes
1. Limited Edition Sneaker Releases - The successful release of limited edition sneakers by popular brands provides an opportunity for more collaborations and strategic partnerships.
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3. Customized Branding Collaborations - Collaborations between brands that feature customized branding on products provide an opportunity for unique and personalized merchandise for consumers.
Industry Implications
1. Footwear Manufacturing - The footwear manufacturing industry can benefit from collaborations with fashion designers to produce limited edition products using original materials.
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