Nike continues to work in collaboration with South Korean streetwear imprint AMBUSH as the two deliver two new colorways of the Air Adjust Force sneaker model. There are two bold palettes that decorate the retro 90s basketball shoe with the options of either orange or blue.
Both of the designs are constructed from bright leather materials throughout the base foundation of the upper. It is then detailed with rubberized accents to match along with some mini Swoosh branding in a contrasting color, followed by the laces as well. The sneakers are detailed with a removable FitWrap stability shroud that can be seen wrapping around the vamp and midsole to create a unique structural look for the season.
Vibrant Street-Informed Sneaker Models
AMBUSH Adds Two New Tonal Air Adjust Force Sneaker Palettes
Trend Themes
1. Streetwear-inspired Sneaker Models - Opportunity for athletic brands to collaborate with streetwear designers to create bold sneaker designs that appeal to a younger consumer base.
2. Bright Leather Materials - Opportunity for leather suppliers to provide a wider range of bright and bold leather materials to meet demand from sneaker brands and designers.
3. Removable Shrouds - Opportunity for designers and sneaker brands to experiment with removable shrouds and other structural modifications to create unique looks for sneaker models.
Industry Implications
1. Athletic Footwear - Athletic footwear brands can collaborate with streetwear designers to create unique and appealing designs for younger consumers.
2. Leather Suppliers - Leather suppliers can provide a wider range of bold and bright materials to meet demand from sneaker brands and designers looking to create eye-catching products.
3. Fashion Design - Fashion designers can experiment with removable shrouds and other structural modifications to create unique and eye-catching looks for sneaker models.