Sportswear giant adidas introduces a new look at the new Adilette 22 slides that are joining for the warmer seasons of the year. It features two new colorways that made their way online, featuring a matcha green palette and a muted cream option.
It is seen with a wavy and textural design throughout the entire silhouette complete with vertical grooves and distorted details rippling throughout to boast the same look like a topographic map. It has branding on the exterior side in a minimal aesthetic with the only mark on the lateral side. It reads "THE BRAND WITH THE THREE STRIPES" in a black hue for a slight touch of tonal contrast for the season.
Grooved Textural Tonal Slides
adidas Showcases a First Look at the Bright Adilette 22 Slides
Trend Themes
1. Textural Slide Designs - The unique grooved and textured design of the Adilette 22 slides presents an opportunity for companies to explore innovative materials and patterns for future footwear designs.
2. Trendy Colorways for Summer - The introduction of the matcha green and muted cream colorways in the Adilette 22 slides shows the potential for companies in the fashion industry to experiment with new and exciting color palettes for their products.
3. Minimalist Aesthetics - The Adilette 22 slides demonstrate the power of minimalism in branding and design, inspiring companies to approach their product creation with simplicity and functionality in mind.
Industry Implications
1. Footwear Industry - The unique designs and color palettes of the Adilette 22 slides stimulate innovative ideas and design opportunities for companies in the footwear industry.
2. Fashion Industry - The trendy color palettes and design patterns featured in the Adilette 22 slides spark new concepts for companies in the fashion industry.
3. Marketing and Branding Industry - The minimalist aesthetic of the Adilette 22 slides suggests opportunities for companies in the marketing and branding industry to experiment with elegant and straightforward design approaches.