Virtual Green Growing

Abbey Parks' iGrow Lets UK Residents Grow Fresh Greens Wherever They Live

Now, citizens of the UK can enjoy fresh produce wherever they live thanks to the Abbey Parks iGrow project. Abbey Parks lets UK residents "grow" their own produce from afar in hand-tended allotments in East Heckington, Lincolnshire.

Abbey Parks' iGrow lets users select from a range of 60 vegetables and herbs. Once the user selects what they want planted, Abbey Parks takes care of the rest. Photos of the veggies and herbs are uploaded to a members' forum to let virtual gardeners track the progress of their greens.

Once the crops are ready to be harvested, Abbey Parks will deliver them to your door free of charge. Urbanites often dream of starting their own garden, but space limitations and a busy lifestyle (among other factors) often derail even the best laid plans, which makes virtual gardens such as this all the more appealing.
Trend Themes
1. Virtual Garden - Virtual gardens are a disruptive innovation opportunity for urbanites who desire fresh produce but lack space for traditional gardening.
2. Remote Agriculture - Remote agriculture allows individuals to grow produce from afar, providing a solution for those with limited space or mobility.
3. Online Plant Monitoring - Online plant monitoring services offer a convenient way for individuals to keep track of their garden's progress without physically tending to the plants.
Industry Implications
1. Agriculture - The agriculture industry can benefit from virtual gardening and remote agriculture as a way to expand their audience and offer a unique service.
2. Food Delivery - Food delivery services can partner with virtual gardens to provide fresh, locally grown produce to consumers.
3. Technology - Technology companies can develop online plant monitoring services to cater to the growing demand for virtual gardening and remote agriculture.

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