7-Eleven and Children's Health teamed up to open a pop-up store at Children's Medical Center Dallas that helps healthcare workers access to essential items. At the pop-up store, healthcare workers and patient families will be able to purchase a variety of grocery and personal care products, including toilet paper, laundry detergent, phone chargers and fresh salads, heat-and-eat entrees and take-and-heat items like pizza and wings.
The first-of-its-kind hospital pop-up store from 7-Eleven helps to offer more comfort and convenience to people in proximity to the facility. To support in-store safety, the store allows hospital staff to use their employee badges to pay for merchandise. The pop-up will also soon be supporting 7-Eleven's contactless Mobile Checkout feature via the 7-Eleven app, alongside traditional credit and debit checkout options.
Hospital Convenience Pop-Ups
7-Eleven and Children's Health's Store Supports Healthcare Workers
Trend Themes
1. Hospital Convenience Pop-ups - The trend of opening pop-up stores inside hospitals to offer more comfort and convenience to people in proximity to the facility creates an opportunity for retail and healthcare industries to partner together and offer specialized services.
2. Contactless Mobile Checkout in Hospital Pop-ups - The trend of offering contactless mobile checkout in hospital pop-up stores creates an opportunity for retailers to expand their mobile app usage to provide safer and more convenient shopping experiences.
3. Personalized Merchandising for Hospital Workers - The trend of personalizing the merchandise available in hospital pop-up stores for healthcare workers creates an opportunity for retailers to cater to the unique needs and preferences of this specific target audience.
Industry Implications
1. Retail Industry - The opening of pop-up stores inside hospitals creates opportunities for retailers to expand their customer base and offer specialized services to healthcare workers and patient families.
2. Healthcare Industry - The partnership between retail and healthcare industries to open pop-up stores inside hospitals creates an opportunity for healthcare providers to offer more convenience and support services for their staff and patients.
3. Mobile App Industry - The trend of offering contactless mobile checkout in hospital pop-up stores creates opportunities for mobile app providers to expand their usage in retail environments and provide safer and more convenient shopping experiences for customers.