The 70 Years Series is such a poignantly poetic photo project that I can't seem to tear my eyes away from it. It comes from one of my favorite photographers to date, Sacha Goldberger, who is the genius behind the super grandmother Mamika series.
Just as creative, but with much more depth, the 70 Years Series follows his stunning grandmother once again, but this time contrasted with a much younger model by the name of Terese. It tells the story of passing time and shows two versions of the same person, a young and old one.
As you compare each corresponding photo in the 70 Years Series, you'll note that although they are deceptively similar, there is a huge difference as well. The older ones shows a different attitude and life experience that can only come with age. Beautiful.
Passing Time Photography
Sacha Goldberger's 70 Years Series is Poignantly Poetic
Trend Themes
1. Inter-generational Storytelling - Opportunities for businesses to create platforms or tools that promote the sharing of life experiences and stories between different generations.
2. Age-inclusivity in Creative Media - Opportunities for businesses to create more age-inclusive and multi-generational campaigns by highlighting the beauty and value of all ages.
3. Timeless Photography - Opportunities for businesses to create timeless photography with a poetic edge, focusing on themes of aging and the passage of time.
Industry Implications
1. Photography - The photography industry can innovate by creating more poignant and storytelling images that have a timeless feel and promote cross-generational communication.
2. Marketing and Advertising - Brands can innovate by creating campaigns inclusive of people of all ages and focusing on the beauty and value of age.
3. Technology - Technology companies can create platforms or tools that allow for inter-generational sharing of stories and experiences, bridging gaps between generations.