New Balance introduces two new tonal options of the 550 sneaker model for the season. The silhouette made its original debut back in 1989 and now the basketball shoe is revived as of last year. The shoes' upper is made from a nubuck material and the two latest options are entirely complete in leather materials.
As a true nod to 90s basketball players, the shoe features perforated details at the midfoot and have a stamp at the front eyelets. The classic N logo details both sides of the sneaker. The black colorway boasts a color black design with gray at the toe box and ankle. The white colorway is more minimal, with a slight gray peaking out from the sole.
Chunky Monochromatic Casual Sneakers
New Balance Offers Two New 550 Sneaker Model Colorways
Trend Themes
1. Monochromatic Casual Sneakers - Opportunity for sneaker companies to offer more monochromatic designs in order to satisfy the consumer demand for simple yet versatile shoe choices
2. Revival of Retro Designs - Opportunity to capitalize on updated retro designs and trends in order to cater to consumers who want a blend of classic and modern fashion
3. Perforated Details - Opportunity for companies to experiment with perforated designs in their shoes in order to offer a unique and functional element to their shoe designs
Industry Implications
1. Footwear - Monochromatic and retro shoe designs are becoming more popular and are expected to grow, providing an opportunity for footwear companies to appeal to trend-conscious consumers
2. Fashion - Retro and minimalist designs continue to dominate the fashion industry, providing an opportunity for designers to create clothing and accessories that cater to these popular styles
3. Athletic Apparel - Perforated details and mesh designs are becoming more popular in athletic apparel, providing an opportunity for companies to incorporate these design elements into their products for added functionality and style